Translations:Processo estratégico Wiki Movimento Brasil 2025/Teoria da mudança/Preâmbulo/6/en

Sustainability and strategic processes in the open knowledge ecosystem was based on the premise of considering WMB's role in decisions within the Wikimedia Movement and in promoting open knowledge in Brazilian political spheres. One of the main obstacles to advancing this area was the low visibility of WMB beyond Wikimedia platforms and its communities. The new Communication Plan sought to give meaning and intentionality to actions with new audiences, strengthening WMB's image for the general public as a third-sector organization working for a more collaborative internet with high-quality, free, and accessible information. In the wiki ecosystem, data indicates a consensus among Wikimedia peers regarding WMB's mobilizing role within the Portuguese-speaking community and its increasing participation in global strategic discussions of the Wikimedia Movement.